Sep 27

-

29

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2026

Strike Success in the Treasure Valley

Western States Cat is excited to invite you to SAVE THE DATE for the 2026 Cat Dealer UEM Conference: Strike Success in the Treasure Valley, taking place September 27th - 29th in Boise, ID.

This year’s meeting is set against the breathtaking backdrop of the American West. Nestled at the foot of the Sawtooth Mountains, Boise is a vibrant and exciting city with exceptional dining and jaw-droppingly beautiful natural scenery, making it one of the West's most compelling destinations. We look forward to welcoming dealer attendees, their spouses and guests, and our generous sponsors to discover everything the Treasure Valley has to offer.

Dealer REgistration

Host Dealer

Western States Cat

Western States Cat is proud to serve as the trusted Caterpillar dealer for customers across 21 locations in Eastern Washington, Eastern Oregon, Idaho, Western Montana, and Western Wyoming. For seven decades, we’ve been committed to building communities for a better tomorrow, one project, one partnership, and one solution at a time.

Western States Cat Website

Agenda

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Sunday, November 9th

Time Event Presenter Location Notes
1:00pm - 5:00pm Sponsor Setup, Dealer/Sponsor Check-In Juniper Ballroom at Hotel Effie

Monday, November 10th

Time Event Presenter Location Notes
5:45am-7:45am Grab and Go Breakfast Juniper Ballroom at Hotel Effie For golf and fishing participants.
7:00am - 1:00pm Off Shore Fishing Transportation to depart from Hotel Effie at 6:15am
8:00am Golf Outing The Raven Golf Course Transportation to depart from Hotel Effie at 7:00am
10:00am - 5:00pm Sponsor Setup, Dealer/Sponsor Check-In Juniper Ballroom at Hotel Effie
6:00pm - 8:00pm Welcome Reception + Sponsor Visits Thompson Tractor Company Juniper Ballroom at Hotel Effie All are welcome.

Tuesday, November 11th

Time Event Presenter Location Notes
7:00am - 8:00am Breakfast + Sponsor Visits Juniper Ballroom at Hotel Effie
8:00am - 8:15am Welcoming Remarks, Safety Share, Meeting Flow and Logistics Thompson Tractor Company Magnolia Ballroom A-C at The Baytowne Wharf All are welcome.
8:15am - 8:30am Welcome Address Lucy Thompson Marsh Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
8:30am - 9:00am The Evolution of Used Equipment at Thompson Tractor Charlie Stevens Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
9:00am - 9:30am Caterpillar Used Strategy Update Alka Upadhyay + Diogo De Melo Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
9:30am - 10:15am Cat Financial and Used Digital Updates Mike Webster + Mike Young Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
10:00am - 3:00pm Spouses/Guests Outing Sponsored by the Used Equipment Dealer Advisory Board Cruise will pick up from Baytowne Wharf
10:15am - 10:45am Break + Sponsor Visits Juniper Ballroom at Hotel Effie
10:45am - 11:15am A Message from RB Global, a Cat Alliance Partner Jim Kessler Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
11:15am - 12:00pm Machine Industry Outlook Doug Rusch Magnolia Ballroom A-C at The Baytowne Wharf All are welcome.
12:00pm - 1:00pm Lunch + Sponsor Visits Juniper Ballroom at Hotel Effie
1:00pm - 3:25pm Sales Tools Breakout Caterpillar + Cat Financial Magnolia Ballroom E-F at The Baytowne Wharf Sales reps only.
1:00pm - 1:45pm 1st Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
1:45pm - 1:55pm Rotate Breakouts
1:55pm - 2:40pm 2nd Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
2:40pm - 2:50pm Rotate Breakouts
2:50pm - 3:35pm 3rd Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
3:45pm - 4:25pm UEM Closing Remarks; Recognition: New, Retired and Retiring Members, International Participants, and Veterans Used Equipment Dealer Advisory Board Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
5:45pm - 8:00pm Reception: Gulf Saltwater Boil Sponsored by Machinery Trader Azalea Ballroom at The Baytowne Wharf All are welcome. Transportation will depart beginning at 5:15pm.

Wednesday, November 12th

Time Event Presenter Location Notes
7:30am - 8:30am Breakfast + Sponsor Visits Juniper Ballroom at Hotel Effie
8:30am Opening Remarks Thompson Tractor Company Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
8:30am - 8:45am A Moment with the Used Equipment Dealer Advisory Board Used Equipment Dealer Advisory Board Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
8:45am - 9:15am The Dealer Focus: Best Practices Magnolia Ballroom A-C at The Baytowne Wharf Dealers only.
9:30am - 10:15am 1st Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
9:30am - 12:15pm Product Training Breakout Magnolia Ballroom E-F at The Baytowne Wharf Sales reps only.
10:15am - 10:25am Rotate Breakouts
10:25am - 11:10am 2nd Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
11:10am - 11:45am Break + Sponsor Visits Juniper Ballroom at Hotel Effie
11:45am - 12:30pm 3rd Breakout Silverbell, Elderberry, or Dogwood Ballrooms Managers only.
12:30pm - 1:30pm Lunch + Vendor Visits Juniper Ballroom at Hotel Effie
1:30pm - 1:45pm Conference Closing Remarks: Sponsor Giveaways, Introduction of New UEM Advisory Board + 2026 Host Dealer Magnolia Ballroom A-C at The Baytowne Wharf All are welcome.
1:45pm - 2:45pm Closing Speaker Hasard Lee Magnolia Ballroom A-C at The Baytowne Wharf All are welcome. Sponsors are encouraged to attend.
2:45pm - 5:00pm Sponsor Breakdown Juniper Ballroom at Hotel Effie Sponsors are encouraged to break down during this time, after attending our closing speaker.
3:00pm - 4:30pm Managers Meeting Silverbell Ballroom at Hotel Effie Managers only.
5:30pm - 10:00pm Charity Auction The Gribbin Family; Children's of Alabama Magnolia Ballroom A-C at The Baytowne Wharf All are welcome.

Activities

Sunday Activities

Sunday, September 27th

Activities for this year's UEM have not been announced. Please subscribe to our newsletter to receive the latest information.

Registration for this event is not currently open.

Spouse/Guest Activity

Monday, September 28th

Registration for this event is not currently open.

Book Your Room

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The Grove Hotel

As Boise’s original full-service hotel, The Grove Hotel offers refined comfort in the heart of the City of Trees, with sweeping views of the Boise foothills and a central downtown location.

Newly renovated, boutique-style guest rooms are designed for both leisure and business travelers, blending modern comfort with polished style. Steps from Boise Centre, the city’s shopping destinations, cultural landmarks, and best things to do in Boise are just outside your door.

BOOK YOUR ROOM

Area Attractions

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EXPLORE

Boise Art Museum

In addition to permanent collections and weekly community events, Boise Art Museum hosts 20 special exhibitions per year. “BAM” has hosted classical and contemporary collections from artists of various nationalities and specialties, continuously offering an educational visual experience for Boise citizens and visitors alike.

Discovery Center of Idaho

Ever wonder how hot air balloons fly or what makes a musical instrument sound the way it does? Let your imagination run wild at this interactive science center, where the exhibits and activities are so fascinating your kids will never know they’re actually learning something.

Freak Alley Gallery

Freak Alley Gallery is a vibrant outdoor art gallery in downtown Boise, featuring bold murals and ever evolving street art that reflect the creative spirit of the city.

Idaho State Historical Museum

Immerse yourself in the legends and lore of Idaho, from the prehistoric era through the fur- trading days, the gold rush, and pioneer settlements. Established in 1907, Idaho's largest and most popular museum offers a fascinating look at Idaho’s history and people.

The Basque Block

The Treasure Valley is home to a deeply proud, close-knit Basque community of nearly 16,000 first- and second-generation immigrants. Known as “The Basque Block,” the area between 6th and Capitol Boulevard on Grove Street features lively museums, shops, restaurants, and events celebrating the heritage of this autonomous region of Spain.

The Boise Greenbelt

Expanding over 25 miles, this scenic pedestrian and bicycle path winds its way along the Boise River and the many coffee shops and outdoor cafés of Boise, Garden City, and Eagle. In addition to the wildlife and endless greenery, it also offers easy access to historical monuments such as the Black History Museum, the Idaho Anne Frank Human Rights Memorial, Julia Davis Park/Zoo Boise, Lucky Peak, the Western Idaho Fairgrounds, and the Boise State University campus.

SHOP

Area attractions have not yet been added. Please check back soon.

SIP & SAVOR

Area attractions have not yet been added. Please check back soon.

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